The New Millennials
What Generation Do You Belong To?
- Traditionalists (born 1940-1945)
- Baby Boomers (born 1946-1964)
- Generation X’ers (born1965-81)
- Millennials (born 1982-2000)
Millennials Have Exceptional Traits
- Lean Forward vs. Gen X’ers who Lean Back
- Inclusive, Connected, Highly Adaptable, Engaged, Diversity Tolerant
- See Technology as ‘Fun Enabler’
- Work/Life Integration vs. Work/Life Balance
- Commerce Lubricated by Conscious – do good with purchases, embracing life
How To Help Them and Your Business
- They will innovate because they do not see barriers.
- They will have 7 different career jobs in one week. Give them reason to come to you…
- Dreams are big, jobs are slim, give them a mission…
- They will make mistakes because they need what we take for granted. Educate, Connect, Engage them …
Learn More
Scott Hess – from Ted xSF
David Stillman – the M-Factor Ted St. Lewis
Video Survey: only 30-seconds to help us improve
A 30-Second Video survey will help us improve our business. We thank: in advance for answering our Questions http://conta.cc/o6gXvi
Outsmarting Google® – Part 1
I recently gave a talk on Outsmarting Google®, inspired by a new book by Evan Bailyn. One of the top 5 recommendations for getting your web site to rank high on Google is to build Google’s trust (called TrustRank) with links.
Links - are the currency of Google
Internal - Create links in your web site with navigation and text links to internal pages.
Outbound - Create links to resources, references, memberships and associations.
Inbound - Make sure directories, memberships, articles, and other online media link to your website.
Reciprocal - Build link exchange with well-established and trusted web sites. Examples are LinkedIN, your YouTube-Video, Social Media pages, non-competitive industries, friends and family that can represent you well.
The 2nd recommendation on Outsmarting Google® in will be in our next newsletter, stay tuned and recommend us to your friends.
Announcements:
- Client James Knight goes live with his newest DVD. Packaging and website update by Go West Design. Take a look.
- Your complete 2011 Summer Concert Guide is here.
- Special painting workshop this Sunday, May 29th. Info here.
Clients who are Winning on the Web with Domain Names
I just love to see my clients succeed. Here are a few recent achievers:
The Fountain Girl used a free ‘instant page’ to launch her site for water fountains this week. I
Guitar instructor Scott Warren gets hired and his band debuts at Soundwave since launching two web sites.
New client, BKF Law Firm, reserved domain names that highlight their specialties. Here are a few of the winners: RealEstateLawSanDiego.com, TaxAttorneySD.com, FamilyLawSanDiego.info, DivorceAttorneySD.com, BKFAttorneys.com. I will be charting their accent to the top!
Two distinctly different wellness resources launched their web sites:San Diego Wellness Source and The Sweetest OM. Both manage and maintain their sites through GoWestDesign.
Aztec Signal and Konecki Insurance Brokerage have the largest number of top-level domains (TLD). Both have registered domains specific to the lines they carry. Aztec sources various types of sensors and recently registered one as: DensitySensors.com. Konecki insures clients on everything from weddings to wine. They struck gold by reserving the domain SanDiegoInsurance.com
My intention is too help you take advantage of technology and advancements easily. “Winning on the Web” is about how domain names can bring more revenue to your business.
Thank you for subscribing to my e-news,
Stephanie West,
Customer Service anytime: 480-624-2500
Monday – Friday 8-5pm 619-800-1063
support@gowestdesign.com
LinkedIn recognizes early adapters
Received an email from Reid Hoffman, Co-founder and Chairman of LinkedIn on March 25, 2011 for being an early adapter. So sweet to be acknowledged!
What can a TLD do? What is it?
What is a TLD?. A TLD stands for Top Level Domain.
Why do you need more than one?
- Domain names help people find you
- Domain names can drive traffic to your website
- Protect your brand and online identity
- Promote the different products and services you offer
- Domain names are cheap
What would be a great TLD for you? Start with how people search for you. What keywords do they use?
Do a SMART search:
- Go to GO WEST DESIGN Special Bulk Pricing
- Type in your keyword or phrase
- Check mark your search on the right for: .com, .net, org, .info, .us, .biz, .co, and .me
Results: The domains that are taken and the domains that are available will display. Just by doing this search you will be able to grab great domains and ‘point’ them to your website.
How it works: I own domain names that place me #1 on Google. Quite a few are not dot com and they all ‘point’ to my web sites. For example:
- DomainsSanDiego.info (I was able to get .me, .net, .org as well)
- HostingSantaFe.com (and all it’s variations)
- SanDiegoWeb.biz
My Clients Own: Great domain names that get them found. Example: Dr. Ross owns: ChiropractorPacificBeach92109.com she also owns:NeckPainDoctorSanDiego.com and others.
How about names difficult to spell? Virginia Ruehrwein tutors kids. Her name is a challenge so she secured: TotalStudentSuccess.com, GetTheKidIntoCollege.com and others.
Clients who have recently built their own site and manage it themselves: SANDIEGOBIGART.COM and GUITARINSTRUCTOR.ME
Multi-domain owner soon to be ranked #1 in several categories: MODELINGSANDIEGO.COM
YOU CAN TOO!
Here are some other great examples:
ShantiSpaandGallery.com = NORMALHEIGHTSSPA.COM
AlexandraHart.com = CUSTOMDESIGNWEDDINGRING.COM and ETHICALDIAMONDJEWELRY.COM
Embroidme-sandiegocentral.com = SANDIEGOCUSTOMEMBROIDERY.COM
PatriciaKDesigns.com = SANDIEGOHAIRCOLORSPECIALIST.COM
Domain Names are the “Golden Key”
Everyone needs a domain name, whether it’s for business or personal use. A domain name brings instant credibility to any business, or any thing you choose to register. It is the “www” dot address that takes people to your web site.
Got an idea? You can register the name of your latest invention, organization or dream. You can use your domain for email, to post a resume, sell products, upload photos or promote your services.
What is an .ME and .CO domain name? Two true phenomenons among TLDs. They have unforgettable meaning and limitless word combination possibilities. Dot .me gives a truly personal tone to your domain name. Dot .co represents your company. Both are easy to remember.
Have a question? call customer support any time (480) 624-2500.
Simplify the Holidays – Automate!
Do you have good intentions to follow up after meeting someone? I can help you turn good intentions into connections. Below are two systems to act on those prompting’s. Also, you can catch me live this Saturday in Mission Hills, 10:00am – 4:00pm.
Imagine if your Email Template could look like your website? It can, and we are offering you a chance to have a FREE Website Match so your email newsletter will have the same professional look and feel of your website.
Take advantage of this exciting limited-time offer! When you sign up for Constant Contact’s before December 31, 2010, you’ll receive a Website Match service – a $99 value – absolutely FREE!
How to Take Advantage of this Offer:
Please call/email to let me know if you have questions about this offer or want to sign-up for it. *This offer only applies to customers who have not subscribed to Constant Contact’s Email Marketing solution, that have been “test
driving” it, or want to try it. If you are already a CC user, here are a few options (below).
Simplify the Holidays
Sent out greeting cards from your desktop. Use your handwriting, use your photos or choose from thousands of cards. Automate your process. Use your online account to follow up meeting someone. You can receive email reminders for birthdays, show off your resume, send your business card with your appreciation and so much more: Simplify the Holidays!
Learn how now or join me Thurs., December 9th to learn more about how you can automate your card greetings. Free Lunch and Learn event at 11:30am. RSVP me by email to attend.
FOR EXISTING Constant Contact users:
- My team will do all the heavy lifting – so you don’t have to. I will execute a complete email marketing campaign – from start to finish. Cost $199
- My team will create a custom-built template based on your specific design requirements. It can look and feel like your website or your unique style and brand. Cost $399-$599
- Event Invitation Setup: $79
$12 dollar gifts: Register a domain name for your family, friend, new baby, invention, organization or dream at www.GoWestDesign.com. I’m give you a custom gift registration card to give away. Send me the details of your gift and I will have your gift card completed in 3 days.
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